Privacy Policy

Privacy Policy pursuant to artt. 13-14 EU Reg. n. 2016/679, called GDPR

The European Regulation n. 2016/679 on the protection of personal data (hereinafter the “EU Regulation”) and the Legislative Decree 30 June 2003 n. 196 “Code regarding the protection of personal data” (hereinafter the “Code”) provide for the right to the protection of personal data and guarantee its treatment in compliance with fundamental rights and freedoms, as well as the dignity of the interested party, with particular reference to confidentiality and security, personal identity and the right to the protection of personal data.
Without prejudice to the premises, the Data Controller informs you that the processing of your personal data and that the related processing will be based on principles of correctness, lawfulness, transparency and protection of your privacy and your rights.

1. DATA CONTROLLER

The data controller is Valle Rita SS with headquarters in C. da Girifalco, 74013 Ginosa (TA), in the person of the pro tempore legal representative Mr. Carlo Lunati. The Data Controller can be contacted by tel. (+39) 099 829 1824 or to the email info@vallerita.it.

2. PURPOSE AND METHOD OF PROCESSING PERSONAL DATA

The processing of your personal data, collected through the site https://www.vallerita.it/, will be based on principles of correctness, lawfulness and transparency, protecting your privacy and your rights and in compliance with the latest national and community provisions in matter.
The processing of personal data will be carried out for the following purposes:

  • Periodically evaluate, for the entire processing period, the products / services of Valle Rita SS present on its website and in the relative sections.
  • If necessary, send periodic newsletters concerning the activities and offers of new products and / or services and initiatives;
  • Fulfill your requests of a commercial and / or informative nature;
  • Provide you with support and advice on the services / products offered;
  • Where optional consent is given, evaluate and send direct proposals from commercial partners for products and services not marketed directly by Valle Rita SS;

The processing of all acquired data will be carried out with IT tools in compliance with the provisions on the protection of personal data and, in particular, with the security measures, pursuant to Article 32 of the EU Regulation, as well as in compliance with any precautionary measure that guarantees its confidentiality and security. The particular purposes, relating to individual services or in any case to specific treatments, are highlighted in detail in the privacy information relating to the individual services and in the various thematic access channels. Within them, the user can possibly find additional information on the processing of personal data.

3. NAVIGATION DATA

The computer systems and applications dedicated to the operation of this website detect, during their normal operation, some data (the transmission of which is implicit in the use of Internet communication protocols) not associated with directly identifiable users.
This information – which by its nature could, through processing and association with data held by third parties, allow the identification of users – is not collected to be associated with identified interested parties. These data are used for the sole purpose of obtaining anonymous statistical information on the use of the site and to check its correct functioning.

4. MANDATORY OR OPTIONAL NATURE OF THE PROVISION OF DATA AND CONSEQUENCES OF ANY REFUSAL

The provision of your personal data is voluntary and entirely optional. The lack of your consent, where required, will make it impossible to process the data for the individual purposes for which it is not provided. For more information, please read the section under Cookie Policy. Except as specified for navigation data, the user is free to provide personal data contained in the request forms to request the sending of informative material or other communications. Failure to provide them may make it impossible to obtain what is requested.

5. DURATION OF THE TREATMENT

The data will be processed for as long as necessary to carry out the existing relationship and in any case for the time required by the Italian legislation in force.

6. SCOPE OF COMMUNICATION AND DISCLOSURE OF PERSONAL DATA

Your personal data may be communicated, in close relation to the purposes indicated above and the consents given, to the following subjects or categories of subjects:

  • to consultants (both natural persons and legal persons) or suppliers to whom the Data Controller should entrust tasks for the performance of some outsourced activities;
  • to ITC service providers, or other services related to the purposes listed above;
  • or to any other subjects, to whom the current legal and / or contractual legislation provides for the obligation of communication, in compliance with the requirements of current legislation.

Employees and / or collaborators specifically appointed as contact person and / or in charge of processing may become aware of your personal data.

All treatments carried out by third parties with respect to the Data Controller will be duly authorized by the Data Controller himself and will take place in compliance with the regulations on security and privacy. Your personal data will not be disseminated, except when required by a law or regulation or by community legislation.

7. RIGHTS GRANTED TO THE INTERESTED PARTY

In relation to the aforementioned treatments, the rights referred to in articles may be exercised by you. from 15 to 22 GDPR, such as:

  • obtain confirmation of the existence or not of data concerning you;
  • know the origin of the data, the logic and the purpose on which the treatment is based;
  • obtain the cancellation, transformation into anonymous form or blocking of any data processed in violation of the law, the updating, rectification and integration of the data;
  • oppose, for legitimate reasons, the processing of the data within the limits and conditions provided.

You will be able to assert your rights as expressed by the articles. 15, 16, 17, 18, 19, 20, 21, 22 of EU Regulation 2016/679, by contacting the Data Controller, by sending an email to info@vallerita.it. You have the right, at any time, to ask the Data Controller to access your personal data, to correct them, to cancel them, to limit their processing.

Furthermore, you have the right to object, at any time, to the processing of your data (including automated processing, eg profiling), as well as to the portability of your data. Without prejudice to any other administrative and judicial appeal, if you believe that the processing of your data violates the provisions of EU Reg. 2016/679, pursuant to art. 15 letter f) of the aforementioned EU Reg. 2016/679, you have the right to lodge a complaint with the Guarantor for the protection of personal data and, with reference to art. 6 paragraph 1, letter a) (consent) and art. 9, paragraph 2, letter a) (consent for single particular data purposes), you have the right to revoke the consent given at any time.

GENERAL INFORMATION ON COOKIES AND OTHER MONITORING TECHNOLOGIES

This site uses cookies in some of its areas. Cookies are files that store information on hard drives or browsers. They allow the Site to check whether the user / visitor has already visited the Site, to load any customizations and to collect some statistical data (most visited pages, visit times, etc.). Through these data we are able to make the Site more adherent to your requests and easier to navigate. For example, cookies allow us to ensure that the information on the site in your future visits responds to your preferences.

You can configure your browser to accept all cookies, reject all cookies, or warn you when a cookie has been stored. Each browser is different, so please consult the “help” or “guide” section of the browser you are using to understand how to change your cookie preferences. For example, in Microsoft Internet Explorer, you can disable or delete cookies by selecting “Tools / Internet Options” and change the privacy settings or by selecting “delete cookies”. However, note that the Site has been designed to use cookies and any uninstallation of them can compromise the correct functioning of the Site.

The site also makes use of cookies from external sites and / or external data suppliers, indicated in the relevant sections of this information.

This site and the communications generated with the use and / or registration on this site, such as promotional e-mails, may contain electronic images called “clear gifs” or “web beacons”. These images generally operate in connection with cookies, and we can use them in order to (by way of non-exhaustive example):

  • Count the number of visits to the site;
  • Check if a user has operated through e-mail or through a link;
  • Check how successful a specific email campaign has been;
  • Establish particular levels of interest for particular sections or aspects of the Site or for particular products and services available on it;
  • Estimate the results that advertisements may have on the sales of products or services;
  • Understanding how popular a product or service is and the level of interest variation between the particular products and services of the Company.

Our site collects information that may concern the user, his preferences, or the Internet access device (computer, tablet or mobile phone) and is mainly used to adapt the operation of the site to the user’s expectations, offering a better browsing experience and to send personalized promotional messages.
The file (cookie) stores some information, which the site is able to read when it is consulted at a later time, and which may be necessary for the proper functioning of the site and to improve its usability. Using cookies, for example, it is possible to determine if a connection has already been made between the computer and the site, to automatically load the texts in the user’s language, etc.
Below you can find out more about the various types of cookies used, without prejudice to the foregoing, for our websites and other online services we use the following categories of cookies:

What types of cookies exist

Technical and session cookies

Their use is limited to the transmission of session identification data, to allow normal website browsing. They are automatically deleted when the browser is closed (not persistent). These Cookies do not require the User’s prior consent to be installed and used.

Tag Management

This type of service is used to centrally manage the tags or scripts used on this Website.
The use of these services involves the flow of the User’s Data through them and, if applicable, their retention.

  • Google Tag Manager (Google Ireland Limited):
    Google Tag Manager is a tag management service provided by Google Ireland Limited.
    Personal Data processed: Tracking Tool.
    Place of processing: Ireland – Privacy Policy.
    Duration of storage:
    • _dc_gtm_*: 1 minute
    • _gcl_au: 3 months

Traffic Optimization

These types of services allow this App to distribute its contents through servers located in the territory and to optimize its performance. The Personal Data processed depend on the characteristics and methods of implementation of these services, which by their nature filter communications between this App and the User’s browser. Due to the distributed nature of this system, it is difficult to determine where the content is transferred, which may also contain Your Personal Data.

  • Cloudflare (Cloudflare Inc.)
    Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc.
    Cloudflare’s integration modalities provide that it filters all the traffic of this App, ie the communications between this App and the User’s browser, also allowing the collection of statistical data on it.
    Personal Data processed: Tracking Tools; various types of Data as specified by the privacy policy of the service.
    Place of processing: United States – Privacy Policy.

Viewing content on external third-party platforms

This type of service allows you to view content that is hosted on external platforms directly from this web site’s pages and interact with them. This type of service may still collect data on web traffic related to the pages where the service is installed, even when Users do not use it.

  • Font Awesome (Fonticons, Inc. ):
    Font Awesome is a font-style display service operated by Fonticons, Inc. that allows this Website to integrate such content within its pages.
    Personal Data processed: Usage Data and Tracking Tool.
    Place of processing: United States – Privacy Policy.
  • Google Fonts (Google Ireland Limited):
    Google Fonts is a font style display service operated by Google Ireland Limited that allows this Website to integrate such content within its pages.
    Personal Data processed: Usage Data; Tracking Tool.
    Place of processing: Ireland – Privacy Policy.
  • Widget Google Maps (Google Ireland Limited):
    Google Maps is a map display service operated by Google Ireland Limited that allows this Website to integrate such content within its pages.
    Personal Data processed: Usage data.
    Place of processing: Ireland – Privacy Policy.
  • Widget Video YouTube (Google Ireland Limited):
    YouTube is a video content display service operated by Google Ireland Limited that allows this Website to integrate such content within its pages.
    Personal Data processed: Usage Data and Tracking Tool.
    Place of processing: Ireland – Privacy Policy.
  • YouTube Video Widget – privacy mode (Google Ireland Limited):
    YouTube is a video content visualization service provided by Google Ireland Limited, allowing this Application to integrate this type of content on its pages. This widget is configured in such a way that YouTube does not store any information or cookies about Users of this Application, unless they start playing the video.
    Personal data processed: Usage data; Universally Unique Identifier (UUID); Trackers.
    Place of processing: Ireland – Privacy Policy.
  • Widget Instagram (Meta Platforms Ireland Limited):
    Instagram is an image viewing service operated by Meta Platforms Ireland Limited that allows this Website to integrate such content within its pages.
    Personal Data processed: Usage Data and Tracking Tool.
    Place of processing: Ireland – Privacy Policy.
  • TripAdvisor widget (TripAdvisor LLC):
    Widget TripAdvisor is a content viewing service managed by TripAdvisor LLC that allows this Website to integrate content from this external platform into its own pages.
    Personal Data processed: Usage Data and Tracking Tool.
    Place of processing: Ireland – Privacy Policy.

Spam protection

These types of services analyze the traffic of this Application, potentially containing the User’s Personal Data, for the purpose of filtering messages and content that are recognized as SPAM.

  • Google reCAPTCHA (Google Ireland Limited):
    Google reCAPTCHA is a SPAM protection service provided by Google Ireland Limited.
    The use of the reCAPTCHA system is subject to privacy policy and ai Google’s terms of use.
    Personal Data processed: Click; Usage Data; Keypress events; Motion sensor events; Touch events; Mouse movements; Scroll position; Answer questions; Tracking Tool.
    Place of processing: Ireland – Privacy Policy.

Analytical Cookies

The services contained in this section allow the Data Controller to monitor and analyze traffic data and serve to keep track of the User’s behavior.

  • Google Analytics with anonymized IP (Google Ireland Limited):
    Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the collected Personal Data for the purpose of tracking and reviewing the use of this Website, compiling reports, and sharing them with other services developed by Google.
    Google may use Personal Data to contextualize and personalize ads on its advertising network.
    This integration of Google Analytics makes your IP address anonymous. Anonymization works by shortening the IP address of Users within the borders of the Member States of the European Union or in other countries that are parties to the Agreement on the European Economic Area. Only in exceptional cases, the IP address will be sent to Google’s servers and shortened within the United States.
    Personal Data processed: Usage Data; Tracking Tool.
    Place of processing: Ireland – Privacy Policy – Opt Out.
  • Google Analytics (Google Ireland Limited):
    Google Analytics is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Application, compiling reports and sharing them with other services developed by Google.
    Google may use Personal Data to contextualize and personalize ads on its advertising network.
    Personal Data processed: Usage Data; Tracking Tools.
    Place of processing: Ireland – Privacy Policy – Opt Out.
  • Facebook Ads Conversion Tracking (Facebook pixels) (Meta Platforms Ireland Limited):
    Facebook Ads Conversion Tracking (Facebook pixel) is a statistics service provided by Meta Platforms Ireland Limited that connects data from the Meta ad network with actions taken within this Website. The Facebook pixel monitors conversions that can be attributed to Facebook, Instagram, and Audience Network ads.
    Personal Data processed: Usage Data; Tracking Tool.
    Place of processing: Ireland – Privacy Policy.

Cookie interaction with social networks with external platforms

This type of service allows you to interact with social networks, or with other external platforms, directly from the pages of this Website. The interactions and information acquired by this Website are in any case subject to the User’s privacy settings related to each social network. This type of service may still collect traffic data for pages where the service is installed, even when Users do not use it. We recommend that you disconnect from the respective services to ensure that the data processed on this Website is not linked back to your profile.

  • Like button and Facebook social widgets (Meta Platforms Ireland Limited):
    “Like” button and Facebook social widgets are social networking services provided by Meta Platforms Ireland Limited
    Personal Data processed: Usage Data; Tracking Tool.
    Place of processing: Ireland – Privacy Policy.

Advertising

This type of service allows you to use your User Data for commercial communication purposes. These communications are displayed on this Website in the form of banners and other forms of advertising, also about the interests of the User. This does not mean that all Personal Data is used for this purpose. Data and conditions of use are set out below. Some of the services listed below may use Tracking Tools to identify you or use the behavioral retargeting technique, which is to display advertisements tailored to your interests and behavior, also detected outside this Website. For more information, we suggest that you check the privacy policies of the respective services. Services of this type generally offer the possibility to disable such tracking. In addition to any opt-out feature provided by any of the services listed in this document, you may read more about how to opt out of interest-based advertisements in the “How to opt-out of interest-based advertising” section in this document.

  • Similar audience of Facebook (Meta Platforms Ireland Limited):
    Facebook’s Similar Audience is a behavioral advertising and targeting service provided by Meta Platforms Ireland Limited that uses the Data collected through Facebook’s Personalized Public Service in order to display advertisements to Users with behaviors similar to Users who are already on a personalized Audience list based on their previous use of this Website or their interaction with relevant content through Facebook’s applications and services.
    Based on this Data, personalized ads will be displayed to Users suggested by a similar Facebook audience. Users may choose not to use Facebook Tracking Tools for ad customization by visiting this opt-out page.
    Personal Data processed: Usage Data and Tracking Tool.
    Place of processing: Ireland – Privacy Policy – Opt Out.
  • Google Ad Manager (Google Ireland Limited):
    Google Ad Manager is an advertising service provided by Google Ireland Limited with which the Data Controller may conduct advertising campaigns in conjunction with external advertising networks with which the Data Controller unless otherwise specified in this document, has no direct relationship.
    For an understanding of Google’s use of Data, please refer to the Google partner standards.
    This service uses the “Doubleclick” Cookie, which tracks the use of this Website and the User’s behavior in relation to the advertisements, products, and services offered.
    The User can decide at any time to disable all doubleclick cookies by going to: Settings Ads.
    Personal Data processed: Usage Data and Tracking Tools.
    Luogo del trattamento: Irlanda – Privacy Policy – Opt Out.
    Storage life: 2 years.

Profiling and Remarketing cookies

This type of service allows this Website and its partners to communicate, optimize and serve advertisements based on the User’s past use of this Website.
This activity is facilitated by the tracking of Usage Data and the use of Tracking Tools to collect information that is then transferred to partners who manage remarketing and behavioral targeting activities.
Some services offer a remarketing option based on email address lists.
Services of this type generally offer the possibility to disable such tracking. In addition to any opt-out feature provided by any of the services listed in this document, you may read more about how to opt-out of interest-based advertisements in the “How to opt out of interest-based advertising” section in this document.

  • Facebook Remarketing (Meta Platforms Ireland Limited):
    Facebook Remarketing is a remarketing and behavioral targeting service provided by Meta Platforms Ireland Limited that connects the activity of this Website with the Facebook advertising network.
    Personal Data processed: Usage Data; Tracking Tool.
    Luogo del trattamento: Irlanda – Luogo del trattamento: Irlanda – Privacy Policy – Opt Out.
  • Facebook Custom Audience (Meta Platforms Ireland Limited):
    Facebook Personalized Audience is a remarketing and behavioral targeting service provided by Meta Platforms Ireland Limited that connects the activity of this Website with the Facebook advertising network. Users may choose not to use Facebook Tracking Tools for ad customization by visiting this opt-out page.
    Personal Data processed: email; Tracking Tool.
    Place of processing: Ireland – Privacy Policy – Opt Out.
  • Remarketing Google Ads (Google Ireland Limited):
    Remarketing Google Ads is a remarketing and behavioral targeting service provided by Google Ireland Limited which connects this Website’s activity to the advertising Google Ads network and to the Cookie DoubleClick.
    For an understanding of the use of Data by Google, please consult the rules for Google partners.
    Users may choose not to use Google Tracking Tools to personalize ads by visiting Google Ads Settings.
    Place of processing: Ireland – Privacy Policy – Opt Out.
    Storage life: 2 years.

Waiver of cookies

The Owner informs that Valle Rita SS, uses third-party services which in turn use profiling cookies. At any time, the user can refuse to accept all or some of the cookies used on this website in the following ways:
You can avoid certain cookies by configuring your browser settings or by directly deactivating the part that manages and controls cookies. Each browser has specific configuration instructions. Further information regarding the procedures to be followed to disable cookies can be found on the website of the browser provider:

  • Google Chrome: https://support.google.com/chrome/answer/95647?hl
  • Mozilla Firefox: http://support.mozilla.org/it/kb/Attivare%20e%20disattivare%20i%20cookie
  • Internet Explorer: http://windows.microsoft.com/it-it/windows7/block-enable-or-allow-cookies
  • Apple Safari: http://support.apple.com/kb/PH5049

For detailed information on the necessary procedure, you can consult the browser help. For an overview of the most common browsers, visit the address: www.cookiepedia.co.uk or www.aboutcookies.org

The most popular browsers provide for the possibility of blocking only third-party cookies, accepting only those of the site. Furthermore, some companies that generate cookies on third party sites offer the possibility to disable and / or inhibit in a simple and immediate way only their own cookies, even when these are anonymous or do not involve the recording of personal identification data such as, for example, addresses. IP.

Fingerprinting technologies

To avoid data being collected through fingerprinting techniques, we suggest either anonymous browsing (each browser, program to browse the internet, offers this possibility), or to install an ad hoc plug-in, among many, for example, we suggest privacy badger, a browser extension that prevents advertisers and other third-party tracking software from tracking your online activities; we also inform you that the installation of this type of plug-in may affect the browsing experience.

MORE INFORMATION

We hope we have clearly described the use of cookies on this site to allow you to determine if there are cookies that you consider more or less safe in relation to your use of our site. However, if you are still looking for more information then you can contact us through one of our preferred contact methods.
Notwithstanding the foregoing, it is noted that by disabling cookies it will still be possible to use some parts of our website, but some services may not be usable.
For any need for further information on the subject of the so-called “Cookies” please refer to the following link: http://www.garanteprivacy.it/cookie

Last change on August 2, 2022.